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My Clients
Founders and leaders building what’s next.
I partner with founders and leaders on the decisions, challenges, and opportunities shaping their businesses.
From business strategy and leadership development to navigating growth, change, identity, and wealth, this is work that considers both the person leading and the business they’re building.
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Margaret Clark
“Before working with Amy, I was in a pretty big period of transition. I had left my corporate role and knew I wanted to build something of my own, but I was still trying to work out what that looked like and whether I trusted myself enough to do it.
Through our work together, I built WOW Coach. Something that genuinely feels like me. I've created my own coaching offers, worked with real clients, started Coffee Conversations, built a brand and started sharing my ideas publicly.
The thing I'm most proud of is that I trust myself far more than I did when we started. I don't need to have everything figured out before I move. I can try something, observe what happens, change it if I want to, and keep going.
Amy helped me to think and feel for myself. After years in corporate, this was something I had learned to suppress, sometimes without even realising it. She challenged me when I needed it, and gave me the space to figure things out for myself. I always felt that the decisions were mine to make.
I came into our work together trying to figure out what my business was supposed to look like. I’m leaving with a clearer idea of what I want to build, a business that feels like me, and more trust in myself to make decisions and keep moving forward.
Founder of WOW CoachADD TITLE HEREEmma Perks
“Before working with Amy, I was navigating a particularly challenging financial period in my business and felt a little lost as to where my business was going. I had worked with Amy before and knew she understood my business inside and out. I wanted connection and support, but also strategic focus. It did not disappoint.
Through our work together, I completed the laborious task of ACC accreditation, created and launched my first online course, Pregnancy Prehab, navigated staff contracts and financials in a really tricky season, and started paying myself a wage every month that feels right.
I’m proud of being able to have the tough conversations, surround myself with the right team and support people, and be at the top of the food chain in my own business, not the bottom.
Having Amy touch base with me weekly, even when I wasn’t reaching out, has been invaluable. I find it quite hard to ask for help, so having someone I could voice note and brain dump to over the last six months made such a difference. Amy’s strategic and pragmatic approach helped me get clear on what to focus on and when, including my relationship with money and how it impacts the way I run my business.
The shift I’ve made in my business has also shifted other areas of my world. I have clarity, solid foundations, and clear boundaries around what my business is here to do.
It was the best money I spent. Be prepared to get really uncomfortable at times, not because Amy makes you feel uncomfortable, but because I believe that’s where the growth is. She’ll take you to the edge of your comfort zone, and if you can be brave enough to go there, you will reap the rewards on the other side.”
Margaret Clark
Founder of WOW Coach“Before working with Amy, I was in a pretty big period of transition. I had left my corporate role and knew I wanted to build something of my own, but I was still trying to work out what that looked like and whether I trusted myself enough to do it.
Through our work together, I built WOW Coach. Something that genuinely feels like me. I've created my own coaching offers, worked with real clients, started Coffee Conversations, built a brand and started sharing my ideas publicly.
The thing I'm most proud of is that I trust myself far more than I did when we started. I don't need to have everything figured out before I move. I can try something, observe what happens, change it if I want to, and keep going.
Amy helped me to think and feel for myself. After years in corporate, this was something I had learned to suppress, sometimes without even realising it. She challenged me when I needed it, and gave me the space to figure things out for myself. I always felt that the decisions were mine to make.
I came into our work together trying to figure out what my business was supposed to look like. I’m leaving with a clearer idea of what I want to build, a business that feels like me, and more trust in myself to make decisions and keep moving forward.
Emma Perks
ADD TITLE HERE“Before working with Amy, I was navigating a particularly challenging financial period in my business and felt a little lost as to where my business was going. I had worked with Amy before and knew she understood my business inside and out. I wanted connection and support, but also strategic focus. It did not disappoint.
Through our work together, I completed the laborious task of ACC accreditation, created and launched my first online course, Pregnancy Prehab, navigated staff contracts and financials in a really tricky season, and started paying myself a wage every month that feels right.
I’m proud of being able to have the tough conversations, surround myself with the right team and support people, and be at the top of the food chain in my own business, not the bottom.
Having Amy touch base with me weekly, even when I wasn’t reaching out, has been invaluable. I find it quite hard to ask for help, so having someone I could voice note and brain dump to over the last six months made such a difference. Amy’s strategic and pragmatic approach helped me get clear on what to focus on and when, including my relationship with money and how it impacts the way I run my business.
The shift I’ve made in my business has also shifted other areas of my world. I have clarity, solid foundations, and clear boundaries around what my business is here to do.
It was the best money I spent. Be prepared to get really uncomfortable at times, not because Amy makes you feel uncomfortable, but because I believe that’s where the growth is. She’ll take you to the edge of your comfort zone, and if you can be brave enough to go there, you will reap the rewards on the other side.”
Renae List
Educational Leadership and Consultant "Before working with Amy, I'd built my career by following opportunities as they appeared. Eventually, I reached a point where I wasn't sure whether I'd intentionally chosen my direction or simply taken the next safe step. I wanted clarity on what I actually wanted and the confidence to make decisions that felt true to me.
What I thought was a business question turned out to be a much bigger question about how I wanted to live, lead, and contribute. Amy helped me recognise how many of my decisions were being filtered through other people's expectations rather than my own values and aspirations.
One of the biggest transformations was giving myself permission to change my mind, instead of seeing that as inconsistency, I began to see it as information. That shift allowed me to explore new opportunities, including launching a consulting venture, and ultimately gain much greater clarity about the work I wanted to do and the impact I wanted to have.
Today, I'm more confident in my decisions and more trusting of my own judgement. I'm kinder to myself around what I deserve, and I've learned to listen to myself more. That shift has had a positive impact on my family, my relationships, and the way I show up in everyday life.
I thought coaching would give me answers. Instead, it helped me hear my own."